Posted on June 3, 2013 by admin

FREITAG is present at 55th Biennale di Venezia with a pop up store and a brand new line of totes dedicated to the most famous Art Expo in the world. For the occasion the Swiss company, famous for making recycled tarps its only raw material , has created a special model called 553 Tote Bag also baptized FENEDIG. “Venedig”  is  Venice  in German and 553 is the distance in km between the lagoon city and the historical F-abbrica of FREITAG in Zurich.  Available in two measures, Fenedig has a “purse in the purse” special feature and, like every Freitag product, is waterproof and lifelong resistant. Art Contemporary groupies, this is the tote for you.

FREITAG Pop-up Store
Castello 5248/a, Campo Santa Maria Formosa – Venezia