Posted on October 3, 2012 by Marco Maggetto
GQ’s six Best Menswear Designers in America for 2012 had been nominated : BLK DNM, Ian Velardi, Mark McNairy New Amsterdam, Ovadia & Sons, Saturdays NYC and Todd Snyder. They are six of the most representative talents of United Stated. As a reward to their passion for menswear, they have teamed up with GAP to create a Limited-Edition Menswear Collection available now at Select Gap Stores and online.
“From the very early stages of the design process, we knew this collection was going to be something our customers were drawn to,” said Mark Breitbard, “These designers are shaping the future of menswear, and it’s an honor to bring their distinct visions to life in a way that complements Gap’s casual American point of view.”
Johan Lindeberg of BLK DNM celebrates the new uniform of the way-downtown set, where black jeans share sartorial space with tuxedo jackets and leather bombers while Ian Velardi fuses active sportswear with classic tailoring techniques. Mark McNairy New Amsterdam instead, push classic American sportswear through new boundaries and mix it with military, work wear creating a rebellious and playful aplomb. Twin brothers Ariel and Shimon Ovadia, of Ovadia & Sons, update classic menswear items with unexpected details and pops of color. Saturdays NYC, founded by Morgan Collett, Josh Rosen and Colin Tunstall, brings surf style to the everyday urban life. Todd Snyder’s designs reside at the intersection of rugged and refined.
The fabulous 6 are ready to cheer t your Autumn with this original project that brings in shops a high dose of innovation, positiveness and desire to live.